2 Big Misleading Insurance Selling Tips Destroying Agents

MISCONCEPTION # 1 This piece of advice wants you to believe you can learn valuable information by closing studying what your competition does. Career Agency “a” has an 18% agent retention rate after 18 months, Competitor career agency “b” has a 16% agent retention rate after the same 18 month time period. You are told…

MISCONCEPTION # 1

This piece of advice wants you to believe you can learn valuable information by closing studying what your competition does. Career Agency “a” has an 18% agent retention rate after 18 months, Competitor career agency “b” has a 16% agent retention rate after the same 18 month time period. You are told that studying your competition will find ways your product is superior.

THE TRUTH # 1

To me it looks like a case of a blinded new agent searching for information and techniques from other untrained agents. I look at facts, not some fabricated unsubstantiated information. Your prospect does not care if you offer the product of agency “a”. agency 'b', or unknown agency “c '.When you are sitting at the prospects table, you are the only COMPETITION. , no matter what company you represent. If this were not true, there would not be 600 active life and health insurance companies in existence.

MISCONCEPTION # 2

You are told that the insurance market is arranged with people who have already bought a policy like you are offering. In addition you are told that people are also looking to buy the cheapest policy available. Add to the misleading that insurance is a “mature product”. So to sell it, squeeze it in with benefits and price.

THE TRUTH # 2

Let's start by covering market saturation. If the market was really planned and mature there would be a shortage of insurance purchasers. Would the person who came up with this crazy misconception look at some facts? Millions of Americans each year buy all forms of insurance policies endorsed by AARP. They were not badgered by a local insurance agent, but did the transaction willingly by themselves. Most next year will purchase an additional AARP policy, without having anyone compare price, competition, or market over saturation to them.

The misconception that price is so important to the buyer. Agents who feel that price sells policies may think they are an expert. I know that they are dead wrong. I would strongly suggest that you stay clear of any person wanting to buy because your policy costs the lowest. The next year they will no longer be your client. Instead they will have become the client of a different company insurance agent offering an even lower price.

The price issue is standard mode of operation for what I consider a lowdown replacement “roller” agent. And there are thousands of them. Why? They get the client to buy their policy for slightly less, and the client losses initial benefits like the “suicide case”. The agent is the only winner. This agent obtains credit for writing a brand new insurance policy and is subject to full first year contracts.

Price is never the primary driver for making a sale or not. To sell insurance honestly, you must convince your prospect how each feature you mention will benefit him. Next, and almost as important, you must sell your client on you. Have you provided him for reasons to think you are trustworthy, like-capable, and knowledgeable? Price comes in last place. If you have motivated your client in the first two languages ​​often he will be eager to buy. He wants to start receiving the benefits of your insurance product right away. Here's a True Tip: If you're still in the butterfly stage, try this. Offer you prospect 2 versions of the product at 2 different prices. Then ask him which of the 2 suits him the best. He will usually take the higher priced option.

Insurance Agency Websites Are a Growing Marketing Opportunity

Ten years ago, less than fifty percent of the population used the Internet. Five years ago, users of the Internet consulted primarily of business professionals. Today, retirees are the largest growing demographic of Internet users. Seven out of every ten people you meet in America uses a computer at least once a week. Considering this…

Ten years ago, less than fifty percent of the population used the Internet. Five years ago, users of the Internet consulted primarily of business professionals. Today, retirees are the largest growing demographic of Internet users. Seven out of every ten people you meet in America uses a computer at least once a week. Considering this continual growth, agencies across the nation have begun to embrace the marketing potential the Internet has to offer.

To take advantage of these growing marketing opportunities upon the Internet, agencies must first develop an effective and visually appealing website. Your website must be more than just a business card on the web; it needs to be a functional tool that benefits both potential and current customers. To create a successful web presence your website should include the following:

Agency Information

Include information about your agency such as company origins, community reputations, testimonials and noted success.

Agency Offerings

What does your agency offer? Why do your product offerings standout from your competitors? Your website should convey your complete product offering such as each line of business and any additional services that would benefit your target customer.

Customer Service

A website is open for business, even when you are not. Provide your customers the ability to request quotes or policy change requests anytime, day, or night. Including a mailing list feature that allows your customers to receive your agency's newsletter.

Contact Information

If for any reason your new website can not fulfill your customers needs you want to make it easy for them to contact you. Your website should include all forms of communication methods including local and toll-free phone numbers, fax numbers, driving directions, and e-mail.

Useful Experience

Build a useful consumer resource that will repeatly draw customers back to your website. Incorporate helpful tools such as an insurance terms glossary, a frequently asked questions page, company links, document libraries, and a newsroom.

Once your website is up and running you must begin to market it as more than “just a website”. Notify your customers that your website is a resource available to them twenty-four hours a day. Advertise the functionality of your website, not just the fact that you have one. To effectively market your website you should follow the

Printed Materials

Include your website address on all printed materials such as business cards, letterhead, and brochures. Include a brief statement promoting the fact your website is open 24/7.

Example: For policy service any time, day, or night, visit us on the web at …

Voicemail

State your website clearly in your outgoing voicemail – Inform customers and prospects calling your office outside of business hours that information about your agency as well as customer service options are available twenty-four hours a day via your website.

Yellow Pages Advertising

Maximize your yellow page presence by including your agency website along with phone numbers. By including your website address your yellow page ad opens your business up to possible business, even outside the hours you normally answer your phones.

Advertise for a Good Cause

Make a donation of school supplies to your local schools and have them imprinted with your agency web address.

Storefront Advertising

Prospects may drive by your office every day and may see the name of your agency and a phone number, why not your website as well? Many prospects are more likely to remember a website name than a phone number.

Search Engine Tricks

Include important links on your website. Search engines look for websites that link to other sites. Be sure to include the links you write with, organizations you are involved with, links with information about your community, and insurance industry related news. Make reciprocal agreements with organizations to incorporate your web address on their website as well.

By combining these offline and online marketing initiatives with an effective website your website traffic will soar, right along with your business.

Writing Insurance Sales Letters With Extraordinary Responses – Discovered

Your insurance sales letters must be strong and fast acting. They must deliver overwhelming performance, separating it from all other incoming mail. You can adapt this “steroid” technique by following the steps outlined below. You do not be great at sales message writing beforehand, Please do not expect to come up with the entire magical…

Your insurance sales letters must be strong and fast acting. They must deliver overwhelming performance, separating it from all other incoming mail. You can adapt this “steroid” technique by following the steps outlined below. You do not be great at sales message writing beforehand,

Please do not expect to come up with the entire magical technique on your first written draft. For your letters or postcards to conquer your prospects, each part must be included and with the right amount. I can easily tell you that less than 20% of your insurance competition uses 70% of these factors in their sales letter.

You begin by picking the single benefit of your product or service you can highlight above everything else. This is called a principle selling position. Before choosing, ask yourself what specific benefit makes your product or service different, unique, or superior to that of your competition. For example, is it reliability, convenience, security, payout, or price?

Your next step, very critical, is writing an attention-grabbing headline. Insurance prospects are totally stuffed with information in the mailbox. As a result, they glance, and rapidly skim read. Your headline must grab their eyeballs. Otherwise everything else is probably wasted. Center your headline on your principle selling position and inject it with a lethal combination of stunning words.

Now write a list of all the insurance product's features or services. Take your main one plus 2 additional features and translate each one into a benefit for the customer. Put yourself in your prospects shoes, and on each of the three features, ask from the prospect's shoes ” How does that benefit me? ” This feature should be presented in words helping the prospect visualize benefiting from your product.

Next, take this same concept and turn it into a strong emotion benefit. The emotional connection makes them feel the pain of a dentist's drill or the peace of a full nights uninterrupted worry free sleep. Add strong action and power adjectives to make your sentences come alive “With our new retirement product. Say goodbye to stock market changes, restlessness, and nightmares.” You can never make your product sound overly starting. On the other hand you can lose prospects in 3 seconds by being boring.

Start out using your strongest principle selling position. Fire away now; do not worry about using up too much of your ammo. Back up the big blast with your other two sniper guns. These will hit with pinpoint precision prospect points right into their emotional guts. Now that you have exposed the painful wound, you have the solutions to easy the pain if they take your advice.

When writing insurance sales letters for the first time do this. NEVER stop to make corrections to either spelling or grammatical mistakes. No matter how bad it looks, this is just a draft, so keep your flow of ideas going. They will all be examined at least once more before you are done. Always write with your own personal and natural style. Write your sales message as if you were writing more to a friend. Do not try to be pretentious or over friendly. Just write messages for letters and postcards the way you would normally talk.

Your average prospect reads a message best if it is written at an eighth grade reading level. Do not toss in “big words” to impress your reader. It will instead just confuse them.

A missing ingredient for most of your competitors sounds simple. It is. It is so often overlooked. This part of the salesletter is urgency. You can not simply list your phone number and expect prospects to call you. Nor can you list an email address, and think they will email you back.

You must become an army drill sergeant and bulldog trainer all in one. What the heck am I talking about? Simple, YOU take 100% control so your prospect client will do it your way. Then provide a reward for following the command. I probably still sound nuts, so let me lay it out.

You TELL your prospect to call you RIGHT NOW. For the next 52 sincere prospects calling within 72 hours you have a special gift they can get and keep before even talking to you. Their gift is a free $ 19 value Ebook, “Think and Grow Rich” by Napoleon Hill. You can purchase a few ebooks like this for personal and unlimited giveaway rights for around $ 60.00 or less. This dynamite duo tandem has been shown to often increase your response up to an additional 40%. To you those are considered free extra leads.

Be proud of being a skilled insurance sales person. You are not just a robot order taker. Therefore, you MUST have the ability to manipulate the key emotions of your prospects to respond. Without a response, you have nothing. Forget the “I'm just calling to follow up on a letter that we sent you”. You should have already convinced your prospect to want to buy what you are offering, and that the time is now. Develop your personal sales message using the guidelines above, and watch the attraction your insurance sales letters receive.

Free Insurance Selling Techniques – Effective Sales Questions That Sizzle

There are many free insurance selling techniques out there that are completely ineffective. What causes this is that effective sales questions for selling insurance are completely different from those used in selling refrigerators. Discover how to not only make your ideas effective, but techniques to make them sizzle. Only one way exists to keep up…

There are many free insurance selling techniques out there that are completely ineffective. What causes this is that effective sales questions for selling insurance are completely different from those used in selling refrigerators. Discover how to not only make your ideas effective, but techniques to make them sizzle.

Only one way exists to keep up with the latest effective insurance sales techniques. You must constantly stay on the lookout for new information and evaluate it. Read everything available about techniques, and more importantly, find the must ask insurance sales questions. As a result, it will not take long for you to become an influential authority.

Salespeople with the most effective sales techniques have the knack of knowing when and how to ask sales questions. For the answers to what insurance sales questions to ask, you must read the entire article.

THE ORDER OF WHO ASKS QUESTIONS

You must ask questions to find out more about your clients and what their emotional need hot spot is for your product. Your clients also need an opportunity to ask you further questions. This is why before giving your sales presentation you go through a two-part question and answer phase. At first you will ask questions to gain information. Therefore they require a conversational response back.

Once this is through, you ONLY want you prospects to answer your questions. Strictly questions that do not have a yes or no answer. Instead, your questions are answered by their opinions or choice of product selection. By getting all your prospect questions answered first, a sincere prospect can not trap you with an objection later. When it is you who asks the question first, you are always the one in control.

THE WARM UP PHASE

Here you ask questions to build trust and to compliment your client. Ask them what caused them to start collecting ________. Inquire which is their favorite and why. Compliments are golden, but be sincere when you give them. After this say, “Before we start is their anything you want to know about me?” Chances are you will get a “not really” reply, which is what you want. If they ask more than a couple questions, they are probably still skeptical about you. You have not yet earned their trust.

It would be FANTASTIC if first you could ask for the sale, first get you prospects to commit to buying, and only then provide your prospects with just enough information to make the sale. Well you can, and it does not require handcuffs, routes, or weapons to do so.

PRE-SELLING PHASE

Your goal here is to find out if your prospects are interested qualified buyers. Just as important, you must find out what emotion will motivate them to buy. Start right off by saying, “A lot of my customers like my product for different reasons. “I know many ways that you can benefit, but what comes to your mind as how having ______ insurance will help your situation? Have you ever considered purchasing ______ in the past?” “Are you interested in fully solving the emotion need we discussed of ______ or starting to solve it? Did you hear about my _____ product from one of your neighbors or relatives? Fine.” “So it sounds like you at least realize the importance of having _____ and now it is my job to give you the details, Right?” Thanks, I really appreciate dealing with intelligent people like you. ”

IF the pre-selling phase does not go well, or your prospect is skeptical, you walk. You do not sell information, you do not beg, you do not follow up, you move on.

THE PRESENTATION

Now you have given your prospective insurance clients enough opportunity to talk. From here on it, you will adjust your sales presentations to the answers they have given you. It sort of like fill in the blanks and fill out the sales application. You should have total confidence that completing the sale is purely a procedure. Strongly highlight how you can solve the problem they have (not owning your product). However, limit your reasons to the emotional reason they have already given you. Also limit your questions to the client. “How am I doing so far?” is a great question to inject. “Would paying ___ for the high benefit ___ product appeal more. Or does the very basic plan fit your investment for this ____ product fit best?

Few questions can make the transition from presentation to application any better.

REMEMBER YOUR MISSION

Beside making a sale, you are seeing prospects for a purpose. First is to gain rapport. Next is pulling the pain out of your client and see the concerned look on the prospects face. Last is having the commitment to proceed to solve the problem with your product. Knowing when and what sales questions to ask is one the most effective sales techniques you will ever learn. As your knowledge about implementing a technique continues to grow, you will begin to see how important asking the right insurance sales questions fits into the overall scheme of things.

As you probably realized, most of the questions were not sizzling hot. They did set the selling scene and get your prospects wanting to work with you to make a decision to buy. There is is, free insurance selling tips and a technique you can put into immediate action.

Life Insurance Sales Commissions Strategy to Earn Insurance Agent Commissions Increases

Life insurance sales commissions are the prime source of insurance agents pay. Insurance agent commission increases to earn more is the goal. A key strategy of more life insurance sales contracts is disclosed here. Find out selling strategies to enhance and increase life insurance sales commission on selling appointments. One of the largest selling strategies…

Life insurance sales commissions are the prime source of insurance agents pay. Insurance agent commission increases to earn more is the goal. A key strategy of more life insurance sales contracts is disclosed here. Find out selling strategies to enhance and increase life insurance sales commission on selling appointments. One of the largest selling strategies holding back insurance agent commission is the inability for representative to take and manage total control.

WHO IS IN CONTROL? Insurance salespeople must learn that either you control the situation or the situation controls you. Through years of buying thousands of items your prospect, knows how to get the seller to serve them much like a clerk at a retail store. The insurance agent does not have time to kindly highlight this product, with an information-shopping suspect. This is not a prospect. As a true insurance agent you must change your selling strategies and attitude to start taking control of the situation. If you can not, get yourself a salary job or become a retail sales clerk as you will never survive on life insurance sales commissions.

GETTING EATEN ALIVE The majority of life representatives are like a lion tamer without a whip. One false move and it is all over. The few insurance agents that survive develop the selling strategies to stay in charge. You will see how taking controls increases insurance agent awards 200% or more. However, remember to be highly successful you must start by upgrading the “leads” and quality of insurance prospects you see. Then you must be able to turn a sale more often, by only working on the best leads you have. Often that means learning the selling strategies to learn how to separate quickly prospects that are worth pursuing.

WALK ALL OVER YOU Because of the daily buy / sell transactions of your prospects, in most of these situations if the buyer who it is control. The buyer is used to shopping around for products that strike their emotional desires. Then only it they feel the situation is right will they make a purchase. If not they will walk a few stores down and see what they have to offer. They put the sales people at their mercy. Never mindless, remember the vast majority of retail sales people are not paid solely on commission or they would not last the barrage of “kiss my feet” buyers for a week. They are not like you, but definitely an order taker. You mean while are a true life insurance sales commissions representative.

INSURANCE IS SOLD There are no retail life insurance stores. Otherwise, someone could go in to pick off the top of a stack, an insurance policy that looks appealing. They go up to an order taker for assistance in filling it out. The final procedure is making payment at the cash register. Fortunately, life insurance is not a policy purchased by visual appeal or purely price appealing. That is why so many policies sold over the Internet never renew, and have so many claim problems when a loss results. Only you, a true seller of insurance, can write insurance policies that are renewed year after year, and where almost all claims are handled to your client's satisfaction.

Do Not Envy Insurance Companies Selling Over the Internet or on TV, PITY THE PURCHASERS, for they know not what they do.

REVEALING HOW TO INCREASE LIFE INSURANCE SALES COMMISSIONS The way to at least double your income involves one selling skill that few insurance agents every master. To do so you MUST Destroy your company presentation you are now using. You MUST develop a new flexible presentation to identify the customers with true need emotions as the ones most likely to buy from you. A skilled agent will recognize loser deals. You need to be able to stop from continuing a presentation. You will learn how to deal only with prospects that are ready to take action now.

TAKING 100% CONTROL The person that ask questions is the one in control. Before you start you presentation give you prospects a yellow pad and pen, and tell them “if you have any questions, please feel free to jot them down, so I can answer them after explaining the policy benefits.” See that was not hard; demand control and you will get it. If they dare speak up, let them ask their question. Respond with, “That is a good point that other CLIENTS of mine have asked, let me jot that on my pad. Then proceed right on through. Apply strategy skills that test your prospects. “Does the plan I presented cover enough of your needs, or is there an additional benefit you see as important? The usual response is” Then do not think so. “Then KEEP CONTROL.” Do you usually handle matters of this importance with an annual payment or in installments? ”

NO OBJECTIONS OR YOU WALK You can not earn insurance agent decisions off people not in the mood to purchase. Stay professional and later tell yourself it is their loss. A certain number of prospects are unwilling to give up control, another 30 minutes of your conversation is not going to convince them. Put your foot down, no good skilled insurance agent is going to allow himself or herself to be stomped on. If they say, “I want to wait to see what my son's insurance agent says first” Reply back, “I do not think he is an expert in MY professional field.” “Should I leave, solve your need now, or let you son decide exactly what you need?” If they are not a true buyer, life insurance sales commissions fly away.

Client objection – I want to think it over. “If you talked to all the widows at a cemetery plot, many will tell you regretfully that their husband said the same thing.” Do you want me to leave now, or do you want to rest better? ? “Hint: Look straight at the wife while saying this. You prospect says,” I want to compare prices. “Your answer,” If you buy cheap car insurance you will get cheap benefits at claim time, same thing here. “” Let me know if you want me to leave now, because for a sincere person, I can adjust price and benefits. I'm a professional and brave you the best I believe you can find. ”

Taking control over your prospects means learning new selling strategies. But until you do, leaving the prospect in charge leads to very few sales and meager insurance sales contracts that will not increase.

Hanging Up on Insurance Agent Phone Calls

At one point, way back when, insurance telemarketing for leads was as effective as insurance direct mail. However, that was over ten years Are you still trying to make a living by thinking what worked then worked then must still work now. So many misleading articles propose how easy it is for an agent to…

At one point, way back when, insurance telemarketing for leads was as effective as insurance direct mail. However, that was over ten years Are you still trying to make a living by thinking what worked then worked then must still work now.

So many misleading articles propose how easy it is for an agent to get on the phone, handle those objections, and make a profitable appointment. Did these article reporters find these reports buried at the bottom of a vault a decade ago. WAKE UP! Are you selling insurance to make a decent living or to keep riding a dying horse? 20% of people have unlisted telephone numbers, another 55% are on the do not call list. If this is not bad enough, almost all of them have cell phones.

Did you ever think they feel your phone call is much more intruding than a piece of direct mail can they pitch out at their convenience? Are they taking a nap? Just out of the hospital? Having a quick romantic interlude? Devouring a delicious hot meal? On the other hand, are they just waiting to give hell to the next person that interrupts them? You must think they are just sitting around for a phone call that can make their day. Think again, because if you do not, you will pay dearly.

You may not consider everything you just read to be cruel information about insurance agent phone calls. But do not be surprised if you find yourself recalling and using this very information in the next few days.

You must have something better to do with your time. An insurance professional does not work at a wage ranging from minimum wage to $ 12.00 an hour. That is exactly what you are doing when you are making soliciting phone calls. Have you registered with the Federal Trade Commission before making even one single call? If you are already a a violator. Have you checked with both the State and National Do Not Call Lists about what you are calling? Did you make sure you are not calling a cell phone number? Can you afford to pay the FTC a huge fine they are more than willing to collect on?

If you are the typical insurance agent, you earn about $ 40,000 a year. What would just one $ 11,000 fine do to your career? Chances are it would end it permanently. Quit acting like insurance telemarketing is the only way, or the most effective way, or even the cheapest way to obtain new clients. You are wrong on all three points.

Career life insurance agencies are the key suspect for implanting telemarketing for leads in your head. Why? It is so simple you can answer it yourself. How much does it cost the career life insurance agency to have you make hundreds and hundreds of phone calls? Now answer this. Do you know of a career life insurance agency that provides you with true leads? True leads are responses from people interested in looking at an insurance product you are comfortable at selling. With true leads, you should have a minimum 65% closing rate.

Career life insurance agencies are too cheap to provide a bounty of leads to keep you selling instead of insurance telemarketing for leads. Did you know that instead of an $ 11,000 fine, that amount of money invested in a quality lead acquisition program would have done miracles? Appointments from true leads would have given you substantial new sales and clients. Moreover, it should have jumped your yearly income up at least 25%.

Go ahead and let your career die with your dying horse. Just remember, there are quite a few experienced insurance agents riding high by changing their habits to meet the constantly changing insurance market.

Now might be a good time to write down the main points covered above. The act of jotting down a note will help you remember what's important to you about making insurance phone calls.

Hopefully the sections above have contributed to your understanding of insurance telemarketing. Share your new understanding about insurance telemarketing with others.

The Economy Never Stops Skilled Insurance Sales Professionals

Sales people who are unsure of their abilities are quick to blame the economy when their sales slide. Skilled insurance sales professionals reply to let a slow economy affect their sales. Find out how they excel, while others find themselves in a dead end. Why do over 10 insurance sales people fail for everyone who…

Sales people who are unsure of their abilities are quick to blame the economy when their sales slide. Skilled insurance sales professionals reply to let a slow economy affect their sales. Find out how they excel, while others find themselves in a dead end.

Why do over 10 insurance sales people fail for everyone who succeeds? It is the way they control their attitude. their outlook. There are three types of attitude to control during an economic slowdown .. The three are the attitude you have about the economy, how you feel about your abilities and situation, and how you feel your prospects are affected regarding the economy. Two of these three you control, the other you can not.

IT'S NOT THE ECONOMY Through the stages of your insurance sales career you are going to go through stages of economic growth, stagnation, and downturn. When you are not making sales, it is easiest to blame the economy. Gas prices are skyrocketing, job growth is not occurring, the stock market is not rising, and people have less money to spend are just 4 conditions you could name and blame. Here is what immediately separates the pros from the failures, no matter what you sell.

HOW YOU CONTROL THE SITUATION Skilled insurance sales professionals understand that Either you control the situation, the situation controls you , or the situation can not be controlled. If you personally can not control a situation, like the economy, do not let it control you. So what if the economy is on a down spin? History shows that it will always recover. Will You? The experienced sales professional can actually use it to his advantage. If gas prices are zooming upward, choose prospects to see more carefully. Giving out $ 10 to $ 20 gas certificates to your prospects before the sales presentation starts reaps financial benefits. You mention that seeing knowledgeable prospects, like them, who realize the value in _____ is beneficial. This not only saves you gas, but provides you with more time to see really interested prospects. They want to buy from a person unshaken by the economy.

YOUR INDIVIDUAL SITUATION The sales person has a personal situation that must be handled properly, yet few have the sales ability to do so. Is that the image you have of yourself? Are you nervous for lack of practice? Are you worried that prospects might ask questions hard to answer? Or are you fearful of the pay that you could lose if the sale is not made ?. You must have the sales ability to conquer this entirely personal situation of faith in yourself.

Picture before going into any sales situation, already having made the sale. Therefore, your presentation is only a formality. Pick out two or three products and become and expert of knowing all you can about them. Do not attempt becoming a jack-of-all-trades about 43 products. Remember that the more confident you are, the more sales you will make. Keep in mind that even super confident baseball hitters, also strike out. Neverheless, on the next chance they feel a home run coming on.

YOUR PROSPECT SITUATION What type of prospects are you currently pursuing? Most sales people would answer “every type”. Your answer should be “only those who can afford and would benefit from the main products I offer”. Next take a trip to a large lake or campground, and drive around the parking area. See how many of these people are similar to your clients. NEVER assume that all people let the economy rule them.

In fact, use emotions to present your product so. If your prospect fears not receiving the benefits that your product can deliver, a downturn economy should be super. You can control yourself, and your prospect. You can not control the economy, but you can adjust your sales presentation, so it always works in your favor.

If a prospect is convinced enough that a product is beneficial, he will buy it, regardless of the economy. In turn if you are a smart enough sales person you can sell your product in any economic condition. If you are a failure at selling, scream out “IT'S THE ECONOMY STUPID”. Repeat it, until you realize how stupid this is to a person of your caliber.

Of course, it's impossible to put everything about the economy and sales market into just one article. However, this clearly emphasizes how important your sales ability and mind dictates what you can and can not do about it.

Annuity Article – How Annuity Brokers Fees & Income Effect Insurance Annuities Selling

This annuity article examines how annuity brokers fees often dictate which product for insurance annuities selling. You will see insurance annuities selling by brokers is a choice between annuity fees and customer needs. Read this important annuity article. It all often starts out with the vast amount of trade financial and insurance publication advertisements that…

This annuity article examines how annuity brokers fees often dictate which product for insurance annuities selling. You will see insurance annuities selling by brokers is a choice between annuity fees and customer needs. Read this important annuity article.

It all often starts out with the vast amount of trade financial and insurance publication advertisements that annuity brokers read. Check out who is trying hardest to attract their attention. The insurance publications rarely show annuity advertisements by companies explaining all the unique benefits the prospective client will receive. You would think that would be the insurance companies' main concern. WRONG. The insurance companies' goal is to make plenty of money. Annuities selling is one of these main areas. To achieve this goal they need to attract the eyes of agents seeking out high annuity broker fees. This is the greed emotion that unfortunately attracts the most attention.

There is extreme competition for contracting higher producing annuity agents. My current analysis annuity article shows this: Direct mail solicitation for selling annuities is more than twice as high as any other product. being offered. In looking at financial and insurance publications, it appears total advertising competition for insurance annuities selling becomes around five times as great. Sometimes two different marketing firms compete with promoting the exact same product.

The annuity ads in these insurance and financial publications only focus on two of the major six emotions. They are Greed and Need. The Greed advertisements to an insurance annuity agent focus on greed fees (commissions) and frequently the all paid paid trips or excursion to dream about. The Need advertisements are directed towards gaps or policy feature innovations that “none of their competitors” supposedly come close to having. Selling these insurance annuities often provide clients with more benefits and as a result, pay out lower broker fees.

THE MOST COMMON EMOTION

Based on quantity of total annuity producers, the GREED emotion of an insurance annuity agent comes through the stronger by far. A purchaser, who does not shop around, buys what agents or brokers offer. Therefore, the product shown to the prospective client is most often the one paying the seller the highest commissions. Here is why. The broker may have one annuity paying 4% commissions and another paying out 6% commissions. If the annuity policy sold is for $ 50,000, the commission would be $ 1,000 higher when 6% commission is paid. Insurance annuity brokers make up 60% of all annuity writers, and have an average of 6.7 years experience. The majority of the smaller life annuity selling agents tend to place their business with one insurer only.

Annuity brokers tend to report much high incomes when they represent a multiple of providers. Customer service is always king, and in the case of an economic slowdown, it may correct the broker into selling his prospect the correct policy. Making a few more bucks now, can cost fistfuls of big money presidential greenbacks in the future. Rarely are the highest paying commission products the best quality ones to sell.

Insurance Producers – What Business Are You In?

You probably think that's a pretty stupid question. You're in the insurance and investment business. Oh, really? Veteran producers who have figured out what business they're in recognize your naivety and empathize because they were started too. This is not a problem specific or unique to the insurance industry. It's a problem faced by every…

You probably think that's a pretty stupid question. You're in the insurance and investment business. Oh, really?

Veteran producers who have figured out what business they're in recognize your naivety and empathize because they were started too. This is not a problem specific or unique to the insurance industry. It's a problem faced by every new service provider.

The business you think you're in and the business you're really in are two very different businesses. To help you better understand what I mean I want to use a generic example. For simplicity that include white boxes represent any policies or financial instruments you might sell.

You're excited about your new business. You want to control your own destiny, and you want to earn a good living doing it. To make that happen you have to find people to buy your white boxes.

When you meet prospective new clients and they ask what you do you reply you sell white boxes. Somehow no one is impressed. When they ask what these white boxes do you quickly tell them how these white boxes are the answer to everything.

When you meet with prospective clients and ask questions you're listening for which white box would be best for that particular prospect. As soon as you identify the right white box you present it as the solution your prospect needs. Then you can not figure out why they do not want to buy your white box, indeed a very perplexing problem.

In spite of your good intentions you're making it far more difficult to sell insurance than it needs to be. People do not want white boxes. They do not want to be told what they need. They do not want to be shoved in a white box like everyone else.

Selling insurance gets a whole lot easier when you understand you are not in the business of selling white boxes. You're in the business of helping your clients get the results, results, and solutions they're already looking for. Trying to create a need is a recipe for disaster.

Fulfilling a need that already exists is a recipe for immediate and long-lasting success. What business are you really in? You're in the business of knowing what your best prospects already know they want and need. You're in the business of helping them articulate the solution they want, and then showing them exactly how they can get it. You're in the business of turning challenges into fulfilled outcomes.

Insurance Appointment Setting – Telemarketing Insurance Agent Leads

Insurance Appointment Setting- The first thing to look for when choosing a call center to set appointments for insurance agent leads is experience. You will want to find a call center that has an extensive experience in outbound lead generation. Outbound and inbound telemarketing are two different animals, with outbound obviously being the most difficult.…

Insurance Appointment Setting- The first thing to look for when choosing a call center to set appointments for insurance agent leads is experience. You will want to find a call center that has an extensive experience in outbound lead generation. Outbound and inbound telemarketing are two different animals, with outbound obviously being the most difficult. Insurance appointment setting is an outbound process and also a type of lead generation. It takes a special call center with the infrastructure necessary to accommodate hundreds of thousands of calls each month. This infrastructure includes the call center equipped with predictive dialers, a database management team and a hefty human resources department to keep a flow of qualified telemarketers coming in and train them.

Telemarketing Insurance Appointment Setting- The process of telemarketing lead generation and insurance appointment setting is nothing new as the telephone was invented over one hundred and thirty years ago and has been used as a superior direct marketing tool ever since. Good ol 'fashion cold calling is still the best way to drum up business. A telemarketer spends about eight to ten minutes on the phone with a potential prospect to make sure that they are not only interested in your product, but they qualify too. This means they construct certain qualifying questions to filter out any undesired prospects. For instance, an insurance agent selling auto insurance might not want to set an appointment with a prospect that has had several claims on their policy and for life insurance appointment setting you may want to filter out all smokers. Once the interest and criteria is verified the telemarketer can then set an appointment for you to call back or meet with the prospect in their home.

Insurance Agent Leads- When comparing telemarketing to other forms of lead generation, there's just no contest. Most insurance agent leads are generated online through banner ads and affiliate websites and this is part of the problem. Unlike insurance appointment setting, they are not pre-screened and are resold to several agents. Another form of insurance agent lead generation is mailers these only result in a deal.01% of the time as most people just throw the mail away, since the name junk mail. Next is phone book advertisement, yes believe it or not some people still look in the phone book to find businesses. This actually generates a pretty good lead but for the same price as a phone book ad you can afford a telemarketing campaign, which will optimize the quality of the lead. With these other modes of lead generation you do not get to pick who fills out an online submission, nor do you get to pick who will be responding to your phone book advertisement but with telemarketing you select the parameters of your criteria to resemble the ideal prospect and through telemarketing all the other leads are filtered out so so only pay for qualified leads. Another benefit to telemarketing is insurance appointment setting. Find a company that will set appointments for your insurance agents and guarantee each appointment. This means you only pay per appointment not per lead.

Here's what to look for when ordering insurance appointment setting services …

  • 100% contact guarantee
  • Exclusiveivity guarantee
  • 100% voice recording of all lead being generated
  • Guaranteed criteria filters
  • Guaranteed responsiveness
  • Lead Management software to deliver and track campaign
  • Past Insurance Appointment Setting experience