Understanding the Reservation of Rights Letter

You receive your mail and discover a letter from your professional liability insurance company. As you are about to file away the letter, you notice that the insurance company is advising you that there are allegations relating to recently submitted claim that may potentially cause coverage problems. Your immediate concern is does this means you…

You receive your mail and discover a letter from your professional liability insurance company. As you are about to file away the letter, you notice that the insurance company is advising you that there are allegations relating to recently submitted claim that may potentially cause coverage problems. Your immediate concern is does this means you have no coverage for the claim.

The utmost thing to do at this time is to remain calm. Odds are the correspondence you've received is a Reservation of Rights letter. Periodically insurance companies communicate confusion relative to insurance issues. And one area where there seems to be a good deal of confusion has to do with the Reservation of Rights letters.

It is important to understand that each and every state insurance regulatory department has regulations requiring insurance companies to prepare and issue Reservation of Rights letters whenever there is an allegation or facts that arise in a claim matter which could potentially create a gap in coverage. As such, the insurance company is compelled by regulation to provide this information or it risks losing certain rights and defenses.

The purpose of the Reservation of Rights letter is to describe the legal rights of both the insured and the insurance carrier in a claim situation where a coverage problem may potentially be present. This is the case where the issue is a claim or a lawsuit. The letter serves the purpose of detailing the issues in dispute, coverage of the policy that may or may not apply, and reciting what will be required from the parties until the claim is settled.

The letter protects the insurer, as well as the insured, as it allows both parties to deal with the area of ​​dispute separately, while still allowing them to jointly defend the claim from a third party. It provides the design professional the opportunity to provide additional pertinent information that could clarify facts that may be the source of the Reservation of Rights. Furthermore, it provides the design professional sufficient opportunity to take actions to protect themselves from the effect of any potential coverage gap.

The part of the Reservation of Rights letter that seems to be the root cause of causing so much concern for design professionals is when the insurance carrier reserves its rights when the allegations of wrong doing are clear groundless. A Reservation of Rights Letter is required regardless of the validity of the allegations in the claim or lawsuit. In other words, even if the allegations made against the design professional are completely unfounded, a Reservation of Rights Letter is still required.

The design professional who receives a Reservation of Rights letter must take into account that the carrier is required by State insurance regulations to take the allegations contained in the claim or lawsuit at face value for the purpose of determining the applicability of coverage, even if the claims manager knows or suspects the allegations are unfounded. Thus, the positions taken in the Reservation of Rights letter should not be construed as the insurance company's support or denial of the allegations. The carrier is simply doing what is necessitated by State insurance regulations.

After the Reservation of Rights Letter addresses the issues that are relative to coverage, it will indicate that the insurance company will continue to provide a defense for the claim or lawsuit. In most states, the design professional will have the right to hire separate counsel to defend it relative to the issues that are addressed in the Reservation of Rights letter.

Several states decree that separate counsel must be paid for by the insurance company. Note however, that serious consideration and thought must take place prior to taking this type of action due to the fact that your liability policy policy has an eroding limits element and the expenses of this separate legal representation will be applied against the policy limit. Factors affecting the choice for separate counsel should take into account policy limits, value of the claim deductible, potential validity of the allegations, and the effect of the coverage issues on the overall handling of the claim.

It is important to point out that even if a defense attorney has been appointed by the insurance company, that attorney represents the interests of the design professional, not the insurance carrier. Every state has empowered legislation that legal counsel can not litate the claim out of coverage. This means that the insurance company can not assign counsel, litigate to the point where there is no coverage for the remaining issues, and then withdrawal from the defense. That counsel must act in the best interests of the design professional.

Generally, insurance companies will look for coverage until they can not find it in a given claims scenario. This means that if there is any iota of facts in the claim that could be covered, they will defend the entire claim. Therefore, if you should receive a Reservation of Rights letter, the very first rule is to not panic! More often than not, the insurance company claims representative will call the design professional and discuss the issues prior to the actual Reservation of Rights letter being issued. The insured is then given the opportunity to provide additional information and documents to clarify the issues, and to discuss the way the claim is to be handled. A Reservation of Rights letter is only an insurance document used by the insurance carrier to ensure that there are no surprises to the design professional when faced with potential uninsured exposures.

How To Manufacture Talent In Your Insurance Agency

What's the greatest desire in your insurance firm? One thing I see time and time again, especially in personal lines, is the demand for further education. The independent agency channel does a really good job with product education. There are a variety of courses and designs that help professionals get a better knowledge of coverage…

What's the greatest desire in your insurance firm?

One thing I see time and time again, especially in personal lines, is the demand for further education. The independent agency channel does a really good job with product education. There are a variety of courses and designs that help professionals get a better knowledge of coverage and how they apply to various situations.

It is ongoing sales education and client relations that are really the areas of requirement. How do we create these programs within our businesses to be more successful at closing sales and developing consumer retention?

The resolution to this question lies entirely with a book by Geoff Colvin that gives relevant insight into coaching professionals. The book is Talent Is Overrated: What Really Separates World-Class Performers from Everybody Else. His thesis is that superior performance in all areas of life is not inevitably dictated by inborn skill. The real answer to effectiveness is “deliberative practice”.

He identifies this in five approaches:

1. It must be designed to improve performance (preferably by a teacher).

2. It must be repeated continuously.

3. Evaluation bought to be readily available.

4. It is highly rigorous.

5. It is not very much fun.

He presents three models for this type of practice and applies it to business in multiple ways.

1. The Music Model.

A student practicing a composition repeatedly is the paradigm for this. It is routine practice in a static form. In business, practicing for a presentation or speech would qualify. Taking a presentation and reviewing it idea by idea, striving to explain each main idea more effectively, further improves the deliberative process. The presenter could also search for examples of others who successfully explained the same idea, and study and glean from their material.

2. The Chess Model.

Anybody who has played chess is aware of this example. The coach sets up the board and pushes the student to find alternatives and moves in multiple situations. In business, this shows itself not in move selection but decision-making. The difference between this and the music model is that each circumstance is distinct and you are not responding to the identical composition everyday. What it teaches is the ability to make clearer and quicker decisions. Business schools work almost solely on this as they make students analyze and sort out case cases through their curriculum.

3. The Sports Model.

The athlete toughens areas of his body that are mandatory to accomplish his skills most effectively. He frequently goes through the motions of certain methods to enhance their efficiency and power. Picture the basketball player shooting thousands of free throws and syncing his arms, wrists, fingers, and legs to provide regular successful movements on each shot. In business, this can be accomplished by going back to our principles which often include writing skills and basic math abilities. In sales, role-playing is the most successful way of developing people skills.

Each model can be incorporated into your insurance agency to produce staff members that triumph over your competition.

How will you use this in your business?

Which Comes First, The Producer or The Insurance Leads?

There is a common theme among insurance agency agents, brokers, executives, agents and producers. They all want to grow their book of business, which invariably translates into an effective insurance lead generation plan. In some cases, particularly with larger and more established agencies, this discussion is part of a leader insurance agency marketing strategy, while…

There is a common theme among insurance agency agents, brokers, executives, agents and producers. They all want to grow their book of business, which invariably translates into an effective insurance lead generation plan. In some cases, particularly with larger and more established agencies, this discussion is part of a leader insurance agency marketing strategy, while in smaller agencies, marketing plans are often lead generation centric. Regardless, in almost all cases, every agency seeks better and more qualified leads. This creates an interesting chicken or the egg paradox: is it the successful agent who will produce good leads, or good leads which will result in a successful agent?

Effective insurance agency lead generation, or as some agents refer to it, pipeline building or the sales funnel, must incorporate several key elements:

  • Target Profile / Prospect Attributes
  • Suspect / Prospect List Generation
  • Data Repository (Contact Management / SFA / CRM)
  • Lead Generation Strategy / Campaigns
  • Lead Handling Process
  • Offers / Quotes
  • Closed Business
  • Closed Loop Marketing / Lead Generation Plan Measurement

Conceptually this is a simple process. Adding sufficient quantities of leads to the top of the pipeline will result in more opportunities in the middle of the sales funnel and increased new business dripping out at the bottom of the funnel. Although this is theoretically simple from a strategic standpoint, it is pragmatically challenging from a tactical perspective. As an example, let's review an insurance agency telemarketing lead generation initiative.

Let's begin with 2,000 commercial insurance suspects at the very top of the sales funnel. This can be a vertical target market (specialty markets like restaurant insurance, trucking insurance or contractor insurance), or a horizontal market (any business between $ 5 Million and $ 50 Million in a designated geography). Your targeted suspects may include C-Suite Executives such as CEO, CFO, COO, CAO (Chief Administrative Officer), and CHRO / SVP HR, etc. The smaller the profile, the more likely you will be targeting owners. With larger organizations, you may add VP and Management level prospects, such as Risk Managers or Benefits Directors. Determining your target prospect attributes, and creating a high quality suspect list, preferably with associated emails, is an important part of any sound insurance lead generation plan.

Ideally, agents and producers should be spending time with qualified prospects who are likely to buy. But where will those leads come from? A decade or two ago, when a new producer joined an agency, they would be given a desk, phone and phone book, instructed to “pound the phones” and join local organizations to find leads. This still happens today, though we'll assume the phone book is replaced with some type of digital alternative, sometimes a simple spreadsheet or database, or a more sophisticated SFA or CRM system. It often becomes evident when using this approach, that agencies discover many of their new producers lack the proper skill set to drive sufficient leads into their relative pipelines. In addition to the mundane task of outbound calls, organization of data is another key step in the process. How will your insurance agency build and organize your prospect lists, and where will the data be maintained and updated? This is an important part of the insurance agency lead generation foundation, as a weak suspect list will result in substandard lead gen campaigns, regardless of who is doing the outbound calling and eMarketing.

What are the fastest and most efficient methods to generate insurance agency leads? Today, targeted eMarketing and professionally rendered appointment setting calls (using experienced and knowledgeable insurance telemarketers) are two of the best ways to build the insurance agency pipeline. Augment these lead generation initiatives with fulfillment such as insurance agency webinars, industry white papers, case studies or newsletters, and efficiency will improve. However, any agent can begin at the beginning, and start with a well defined insurance telemarketing campaign and effective lead handling process. This can be done in-house if adequately staffed, or outsourced to a competent insurance marketing agency.

Insurance agency lead generation will incrementally increase the investment in a new producer (or existing producer for that matter), but this incremental increase can dramatically improve pipeline quality and close ratio results, which in turn will positively impact ROI. Although there are always inherent risks when hiring new agents (or even investing in experienced producers), an effective insurance lead generation program can help increase everyone's book of business.

Should You Market Your Insurance Business On Your Vehicle?

If you own an insurance business, it does not make sense to advertise that on your vehicle where you go? Did you know stickers on a car which are for a particular candidate are considered to be worth $ 250 worth of marketing material? And consider this; that would only be during the election season.…

If you own an insurance business, it does not make sense to advertise that on your vehicle where you go? Did you know stickers on a car which are for a particular candidate are considered to be worth $ 250 worth of marketing material? And consider this; that would only be during the election season. In other words it would take that same $ 250 worth of newspaper ads, or cable TV ads to influence the same amount of votes. If this is true, how about a larger sign on your car one which you left all year around? What if you shrink wrap your car with one of those really cool marketing messages?

Okay so, now I've got you thinking. If you had a huge phone number running along the side of your vehicle with six or seven inch high letters, along with the name of your insurance company, and also an advertisement on the back trunk lid, or in the window of an SUV or minivan; that would certainly draw people's attention. How many people might see that sign while driving around? How many folks who just happened to be in the market for insurance that week? What if you offered free quotes or rate checks? All you really need is a phone call right?

Answer me this; what is the percentage of phone calls to actual insurance policies that you currently write? Is it 30%, 40%, or is it 50%, maybe it's even higher than that? If so, you need to get that phone ringing, and you have to drive around anyway, and a one-time expenditure for putting a sign on your vehicle, which could include everything from a magnetic sign to vinyl lettering, or even a deluxe shrink -wrapped might be the ticket. As you do this, you might go to the grocery store and park at the end of the row, where everyone has to drive in.

While you are shopping, your car is busy advertising, and everyone has to see it to drive by to get to the street or to pull into the parking lot. You might go to a movie or to dinner and park your car strategically, each time you do, you could be potentially getting more business. Not only would that pay for all of your entertainment because you will be writing more policies, but it is also good branding for your local small business anyway.

People need insurance, you are in the insurance business, and there before you should be thinking here. It is my sincere hope you will please consider all this and think on it.

What Do I Like To Do Business Concepts – I Like To Help People Save Their Money

Let's say you wanted to start a business, but you did not know what type of small business to start. You realize that our economy is in a recession, and things just are not doing too well. You also realize that even though you have some job skills, the chances of you getting a good…

Let's say you wanted to start a business, but you did not know what type of small business to start. You realize that our economy is in a recession, and things just are not doing too well. You also realize that even though you have some job skills, the chances of you getting a good job as an employee somewhere are next to nil. So maybe you should start your own business, and if you do I have a little advice for you; try to find something you can do that you have passion for. Try to find something to do that you like to do. Why not ask yourself; “what do I like to do?” And then go from there.

The other day, I was at Starbucks I asked someone what their favorite thing to do was. They told me they like to help save people money. And that they love that show on TV with a lady that tells everyone how to reduce their expenses and get out of debt, ditch their credit cards, and start saving money. You have probably heard of the Suzy Orman show. They said they might like to do something like that. Now then, after they left, I wonder what type of business they could start. In thinking about this I came up with;

Insurance Marketing Consultant

What they could do would be to give seminars on how to save money on insurance. The average American is spending 35% on insurance more than they need to. Consider if you will people have homeowners insurance, car insurance, healthcare insurance, and a myriad of other types of insurances dependent on what they do for a living, and what sorts of activities they are involved in, in their own personal human endeavors. Generally, they are paying too much, but they do not even know it.

It would be easy to give group instruction to folks like this, and then refer them to those insurance companies which specialized or marketed those insurance products. They may even find themselves putting on these seminaries for specific insurance agencies, as long as they follow the rules and regulations within the industry. In other words, they would be getting paid by the customer for their consulting, and possibly they might get paid by insurance agents for helping them do marketing and getting sales leads.

Not all states allow these things, because it is a heavily regulated industry, but there are all sorts of things people can do to make money in this venue. And if you like to save people money, this might be something to look into. And once you start there, you might be able to save people money with all sorts of other things such as buying a car, getting a home loan, starting a business, and what have you.

Please consider all this if you're thinking about starting your own small business and if you like to save other people money. Making money by saving people money, now that's a great idea.

The Secrets of Insurance Agent Lead Companies: They Do Produce Good Leads, Just Not Enough

We've all through the same frustration with lead companies. Let's see if this sounds familiar: They promise you real time leads, most give you free leads to start with – and no matter how much you grill the sales person you have on the phone, they're insist their leads are different than the last company…

We've all through the same frustration with lead companies. Let's see if this sounds familiar: They promise you real time leads, most give you free leads to start with – and no matter how much you grill the sales person you have on the phone, they're insist their leads are different than the last company you tried. Most start out fairly strong. The free leads are usually crap (nothing's free, right?) But the leads you actually pay for about the first week or so are good. Suddenly … the quality takes quite a turn. People “did not request insurance quotes” or the number is not even working. I always thought it strange that a real time lead could never be reached. And then that occasional lead that I did reach, was so fresh the prospect was still on the computer! Hmmmm. So, what's the deal? How could a lead company produce so much junk, and so rarely – such a good quality lead. Are there that many people out there just entering erroneous details? Hard to imagine.

Sometimes I'd call and talk with a sales agent from the lead company, and the leads would probably get better for a few days. I finally reached a girl at one of the large companies, who actually told me she had “shut off the 3rd party sources” I was constantly having problems with. She told me they would eventually turn back on and I had to call back. I did not understand any of this at all … but after talking with her the leads were amazing! (for about a week) When I called back, of course this girl was no longer working there – she was too honest to be in the lead industry.

Forget about the notification that we are BUYING these leads – and they're supposed to be real people who would like to talk to us about insurance. That's bad enough! But what about the responsibility these lead companies have to the PEOPLE whose data so they carelessly possess and share? It's no wonder we in this industry get such a bad rap. We are calling with all good intentions. It's the giant FORTUNE 500 LEAD COMPANIES THAT ARE POISONING this industry with their endless pool of recycled data.

With a husband in the web / tech industry – I inscribed he work on getting real, real-time leads for me. Within a few months, we were producing my own insurance leads … and ever, even the most amazing FE leads I could ever imagine. (And that's another story!) But one random day early on, we started the leads and BAM … I received about 8 leads right in a row that were completely bogus. I could not believe it. After looking into each and every one, we discovered they had all come from the same source. Not knowing any better – my husband had opened our websites used to procedure organic leads – to accepting affiliate referrals. Basically, someone had gone to this affiliate company who would pay them for each entry – and they had entered lead after lead. And they were all referred to our site. Some of these leads were disconnected numbers. A few were actually real people who just simply said that months ago they had filled out something online … and the calls had never stopped. So there it was. Exactly the reason the lead companies are all so bad. The leads they are generating themselves ARE REAL. They're real people looking for quotes. But they do not have enough leads for all the thousands of agents who want to buy them. Instead of restricting the number of agents, they open themselves to receiving affiliate data from 3rd parties … who receive affiliate data from 3rd parties … It is really an endless pool of data. So someone enters this random, inaccurate info knowing it's bogus. Seconds later it's pushed to us through the lead company, and we're getting a text or an email that we HAVE A NEW LEAD! YIPPEE !!

How to Sell Final Expense Insurance – Tips To Make It Work

Know your product Before you go about selling a final expense insurance, also called burial insurance, you need to understand the product. Study the terms and conditions of the policy and understand its implications on a potential customer. Spend some time understanding the pros and cons of the policy. Find counter-arguments for the most common…

Know your product

Before you go about selling a final expense insurance, also called burial insurance, you need to understand the product. Study the terms and conditions of the policy and understand its implications on a potential customer. Spend some time understanding the pros and cons of the policy. Find counter-arguments for the most common objections that your target audiences are likely to make. You need to understand the policy inside out if you want to make a positive impact on your target clients.

Create a strategy

Unlike life insurance, health insurance or auto insurance, burial insurance is not a product that people take for granted. While your target customers understand the importance of other major kinds of insurance policies, they are not hardwired to believe that they need a burial cover.

So, how do you tackle this situation? The only way to do it is to create a strategy. Calling people from the comfort of your home might not turn up desired results. You need to be more proactive. To begin with, identify your target audience and find different ways of approaching them. Plan a stage wise strategy that converges prospective clients into active customers.

Get organized

You need to get organized with your work. Dig up your list of clients and identify prospective buyers. It is easier for you to convince these people because you have built a bond of trust with them. Next, against each name, mark the kind of response you received when you broached the subject of final expense insurance. You can work around these responses and plan your next move.

Give them a reality check

A lot of people do not buy burial insurance because they assume that a simple basic funeral does not cost them much. This is an absolute misconception because even the simplest burials runs into thousands of dollars. Cremations can be hurt up in $ 1000 but not many people in America have adapted to the trend.

You can optimize on the misconception that people harbor about funeral costs. Visit the funeral services in your area and collect their tariffs for the entire service. This could include cost of the casket, the hearse and all other expenses. Also collect information about cost of land in a cemetery, cost of service in a church and average cost of refreshments at the service.

When you talk to people with hard facts and figures in your hand, they tend to listen more attentively and are more likely to give a favorable response. Follow up on prospective clients and step up your strategy.

Smartly planned strategy and being well prepared to answer questions that prospective clients ask is the best way to sell final expense policies .

Different Ways In Which Agents Can Generate Consumer Leads

Advertise yourself To be a successful agent, its crucial to follow a well thought out strategy that will provide you with quality consumer leads. It is essential to minimize your efforts spent on pursuing cold leads, which in the long run could prove detrimental to your business interests. All well-to-do agents work on building their…

Advertise yourself

To be a successful agent, its crucial to follow a well thought out strategy that will provide you with quality consumer leads. It is essential to minimize your efforts spent on pursuing cold leads, which in the long run could prove detrimental to your business interests. All well-to-do agents work on building their credibility in the area where they operate. Firstly, develop a through understanding of the insurance industry, which is crucial to help you differentiate the good plans from the bad. Understand the kind of insurance product you deal with and the profile of people who usually go in for the particular policy.

Write columns in magazines and news about the latest deals that will interest readers looking to buy insurance. Ensure that you web site looks professional and keep it regularly updated. Use social mediums like Facebook and Twitter to create your own page to help promote the insurance products that you are selling. This will help you reach out to a wide target audience and also enclose your contact and site details so that people can get back to you personally. You can also publish ads on classifieds for a small fee in your local community paper, which can go a long way towards creating a sizeable pool of consumer leads for you to pursue.

Direct Mail

Even the age-old method of sending direct mails to potential leads can still be a good way of piquing the receiver's interest. In today's information age, it is routine to receive numerous mails from companies on your mails junk box, which most people seldom read. So personalized letters mailed to the consumer leads residence still has an old world charming working for it. You can be assured that more people will take some time out from their busy schedules to check what insurance plan you have to offer as an agent .

The trick lies in creating a pool of potential leads who will be willing to spend on insurance. For instance, if you are selling Medicare supplement insurance, you can send the mails to households with people over 60 years of age with an average annual income of $ 50,000. When you send 1000 mailers, it is plausible to expect a response rate of 1 to 2 per cent. So if 12 people revert back to you showing interest in the product you are selling, you can schedule 12 interviews over the next 2 weeks where you can solve all of these questions related to the insurance. Even under conservative estimates, if you are able to achieve a couple of sales of insurance products worth $ 100,000 each that would mean the company can earn close to $ 10,000 to $ 15,000 when they invested just around $ 400 in sending out the mailers. Quite often, direct mail when followed correctly can get you much better results than the usual tele marketing services, which relates to pursuing a huge number of leads on a continuous basis.

Lead generation companies

There are multiple site online that provides multiple consumer leads for a small fee. You can access these quotes based on the area you live and these can be pursued in a moments notice. It should however be noted that some of these leads may be from only marginally visited visitors. This could sometimes leave you spending a lot of time on leads that may often go cold. The company selling the leads might also offer little in term of customer service and training facilities.

Another alternative is to be part of reputed company that offers you high quality leads which gives you much higher chances of success. These enterprises also provide customer support, which is critical to develop a good understanding of the product and the market you are catering to.

A Short List of Techniques You Can Do Right Now To Boost Your Sales! THIS WEEK!

This goes back to being bold; don’t agree with customers when it comes to closing the sale. You have to be bold enough to say no. That’s what is going to separate you from others and make you look more like an expert or doctor like I used in the earlier example.

This goes back to being bold; don’t agree with customers when it comes to closing the sale. You have to be bold enough to say no. That’s what is going to separate you from others and make you look more like an expert or doctor like I used in the earlier example.

Insurance Policies, Do You Get What You Paid For?

These days it is hard to decide what company to purchase your Insurance policy with. There are so many and the ads you see all over television, radio and the Internet can be overwhelming. Have you found yourself feeling overwhelmed with the choices and the slogans? 16 minutes could save you 16% or more on…

These days it is hard to decide what company to purchase your Insurance policy with. There are so many and the ads you see all over television, radio and the Internet can be overwhelming.

Have you found yourself feeling overwhelmed with the choices and the slogans?

16 minutes could save you 16% or more on your car insurance …

Discount triple check average customers save x amount of dollars on their insurance policies …

“Think easier, Think X” …

Well all this advertising is done because it works! Consumers subconsciously believe what they hear and see every day when these ads are run. Many of the companies have reasonable policies … Or do they?

Most consumers will not really know how good of a policy and insurance company they have selected, until they have a claim. Any insurance company looks pretty good until you have to file a claim.

We decided to find out how good Insurance companies really are. We went to the auto body industry and the home contracting industry to ask who they thought were the best insurance companies. Why, because they are the ones who have to deal with the insurance company, and the customers. This is where you find out how the insurance company handles their insured and their claims.

No surprise! All the ad's you see about saving money does not always transcend into a good or even an equitable experience when it's time to settle on your claim, and it's not always the insurance company as a whole.

The agents of the insurance company play the largest part whether an independent or a company agent. Many times when an Insured had a claim they were not aware of the shortfalls of their policies. The agent has a huge role in not only getting you a fair price, but making sure you are covered for anything that could arise with a claim you may need to file.

Two things we came to the conclusion on …

1) Those ads for the best price insurance policy are not always the best price or the best deal.

2) The agent that handles the policy is the key factor for a smooth claim process if you should ever need to use your insurance. The old saying “you can pay me now or you can pay me later” rings loud if you have a discounted policy and not the proper coverage.

We decided to write this article because we know of an agency that represents one of the largest insurance companies and has a staff of quality trained agents, which give you the service when you purchase a policy, but even larger and better service when you actually have to file a claim.

When the insurance agency has performed the service that you need and deserve, then your claim will flow through the process like clockwork. If not? You could have one of the worst and most costly experiences of your life!